INDUSTRY
Consumer Electronics & Device Protection
PLATFORM
Android App
PROBLEM SPACE
Post Purchase Warranty & Claims Management
YEAR
2019
JOURNEY
Device Protection & Repair Fulfillment
STAKEHOLDERS
OnePlus India Team, Servify Product & Engineering
The
Impact

PRODUCT ADOPTION
1M+ app downloads
on Play Store
Established OnePlus Care as the primary protection & service platform, driving large scale user adoption across India.

JOURNEY SIMPLIFICATION
Diagnosis reduced to
3 guided steps
Redesigned hardware checks for screen, mic, and speaker into a focused flow that minimized user effort and confusion.

CUSTOMER EXPERIENCE
NPS score of 4 across
service journeys
Improved transparency through in app status updates and live repair tracking, increasing user confidence during service fulfillment.
Project
Overview
OnePlus Care is the official device protection and service app for OnePlus users in India, powered by Servify. The platform enables users to activate extended warranty plans, screen protection, and accidental damage coverage directly from their device.
Before the app, warranty activation and service requests required fragmented communication across web portals, service centers, and support channels. Plan eligibility, activation timelines, and claim processes were often misunderstood, leading to friction and increased support dependency.
The objective was to design a unified in app experience that simplified plan activation, device diagnosis, claim initiation, and repair tracking while adhering strictly to OnePlus OS design guidelines.
The challenge was twofold. The experience had to remain consistent with OnePlus visual and interaction standards, while integrating Servify’s backend fulfillment engine that powered logistics, service approvals, and device replacement workflows.
The result was a branded, seamless protection experience that aligned with OnePlus’s design philosophy of simplicity, content priority, and clarity.
My Role &
Team
The Team
Amit Nanda ( Design )
Anisha ( Dev )
Swapnil ( Dev )
Vijay ( IOS )
Keyur ( Business )
Ajay ( Business )
The
Outcome






